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Description
Understanding your sponsor’s goals is important in developing a strong relationship and delivering ROI. But how do you relate their goals to your own? This webinar will explore various ways you can meet your goals and achieve your sponsor’s goals while providing value.
In this session, participants will learn:
Learn about your sponsor’s goals through exploration
Understanding your event goals and the organization’s goals
Connecting the dots between the sponsor and you
Contributors
Mai Bruneau
Mai Bruneau is the Director of Strategic Relationships for the Association of Fundraising Professionals (AFP). In this role, Mai is responsible for non-dues revenue for AFP. Mai has cultivated over 12 years of business development experience working for organizations such as the Project Management Institute, NASA, and the American Institute of Architects.